Related Experience
Lead Copywriter
Know Advertising
August 2020-October 2025
- Wrote material for 10 different clients, including social media posts, digital ads, website content, blogs, press releases, scripts, commercials, and sales materials
- Managed creative brainstorm sessions to ensure projects were delivered on time, on brand, and in line with creative brief
- Listened to and implemented account team and clients’ requests, edits, and feedback to provide the best quality content
Account Associate
January 2020-July 2020
- Solely managed up to 10 client accounts at a time, providing clients with sterling service while writing 10+ items a day
- Utilized SEO knowledge and keyword research software to optimize clients’ websites to appear at top of organic search rankings
- Acted as public relations manager, social media strategist, project manager, and web content developer all in one
Social Content Manager
August 2019-Present
Walker Publicity Consulting, Rochester, MI
- Monitored and responded to comments, reviews, and messages on 15 different social media accounts for 5 different clients
- Curated and monitored the Pinterest account of a luxury hotel to drive brand awareness and sales
- Created informative, engaging social media posts for a wide variety of clients and industries to boost social media following and drive sales
Hub Paginator
April 2018- January 2020
Media News Group, Troy, MI
- Designed 6-10 newspaper pages daily under deadline utilizing Adobe InDesign and TownNews
- Communicated effectively with team members on deadline, in person and remotely
- Wrote and researched web-exclusive, locally focused articles using news judgment and AP Style
Marketing and Community Relations Assistant
July 2017 – August 2019
Meadow Brook Hall, Rochester, MI
- Controlled the Hall’s website, 5 social media accounts, and marketing databases to boost touring numbers and increase brand awareness
- Assisted with special events with 50-1,000 attendees, including coordinating Free Fridays events and providing support during holiday events
- Produced and coordinated marketing initiatives via social media, print, and web that reached thousands of people
Social Media Specialist
May 2017 – November 2017
SeatSational, Rochester, MI
- Created cohesive social media plan after analyzing target audience, product, and voice of company
- Managed 5 social media accounts while coordinating posts and blog partnerships to increase brand awareness and drive sales
- Assisted with public relations initiatives such as press release writing and photo shoots
Social Media Intern
January 2017 – April 2017
Oakland University Recreation and Well-Being, Rochester, MI
- Managed Rec-Well’s blog and social media, creating engaging and informational content to drive traffic to website and usage of facilities
- Supported marketing graduate assistant by writing promotional materials as needed
- Worked independently and on a team to produce quality material showcasing the Recreation and Well-Being Center’s amenities to students, staff, faculty, and community members
Editorial Intern
September 2016 – December 2016
Hour Media, Troy, MI
- Fact checked up to 5 articles a day for accuracy
- Assisted on writing web exclusive articles as needed to drive traffic to Hour Magazine’s website
- Provided support during photo shoots to ensure an efficient and productive shoot
Life Editor
August 2016 – April 2017
The Oakland Post-Oakland University, Rochester, MI
- Supervised 4 reporters writing arts, entertainment and lifestyle stories
- Edited 6-8 submitted stories per week for grammar, AP Style and accuracy
- Utilized Adobe InDesign and WordPress to paginate and publish articles
Copy Editor
May 2015 – August 2016
The Oakland Post-Oakland University, Rochester, MI
- Edited 8 submitted stories per week to ensure that Oakland Post produced quality news stories
- Utilized Adobe InDesign to place stories on 3 pages per week
- Wrote captivating captions to capture readers’ attention
Key Skills:
- Excellent communication and organizational skills
- Superb knowledge of AP Style
- Fluent in social media: Facebook, Twitter (X), Instagram, Pinterest, TikTok
- Computer and software skills: Adobe InDesign, Town News, WordPress, GoogleDrive, Microsoft Office, Buffer, HootSuite, Facebook Ads, Canva, MailChimp, SocialFlow, Google Analytics, SEMrush, Basecamp, Trello, Meta for Business, Zoom
- Excellent writing skills for copywriting, journalistic, email, blogs, and creative writing styes, including research, editing, proofreading, organization, adaptability, search engine optimization
- Versatile, clean, easily adaptable writing
- Capable of planning and executing events
- Able to work under pressure and on deadline
- Performs well in teams and independently
- Basic knowledge of Italian, oral and written
- Able to work remotely, independently, and on a team with minimal supervision
Education
Bachelor of Arts in Journalism with Minor in Theatre, April 2017
Oakland University, Rochester, MI, Magna Cum Laude
- Vice President of the Society of Professional Journalists-Oakland University chapter
- Member of Tau Sigma Honor Society
Macomb Community College, Clinton Township, MI
- Completed courses in general studies